As we wrap up the 2017 year and it comes to a close, I thought I’d take this opportunity to showcase the top upcoming beauty trends of 2018. These trends are based on my own observations working so closely with different beauty professionals around Canada.
Hope you enjoy this read and be sure to comment below and let us know what you think will be a top beauty trend in 2018!
1. Spa /Beauty Pop Ups
This is a great way for spas to introduce mini treatments and promote their products in a different location. Lots of big retailers offer and accommodate to this trend like Nordstrom and Holt Renfrew. The key to success here is to offer a service that is exclusive or limited time only.
2. Non invasive Anti Aging
There’s a reason for a surge in popularity for cosmetic surgery. Most people want non invasive anti-aging treatments. But these treatments are no longer just given by cosmetic nurses, beauty professionals can offer Microneedling, RF, Laser and Fibroblast treatments that can dramatically reduce the look of wrinkles and help tighten that skin! Psst... we train beauty professionals in Microneedling and Fibroblast Plasma Lifts!
3. Injectables and fillers
Although beauty professionals aren’t able to provide this service, it doesn’t mean you shouldn’t offer this. You can contract a cosmetic nurse to come to your spa once a week and service those clients looking for a little something more. And remember, injectables aren’t just limited to mature clients...tons of women in their 20’s and 30’s are getting these treatments done as preventative anti-aging measure.
4. Simplified Beauty Regime
Have you noticed no one has time for anything anymore? Dinner dates have now become coffee dates. And the same goes for beauty regimes. Individuals don’t want 15 products to put on in the morning - who can remember the order of all that anyways?! When sending your clients home with home care remember, less is sometimes more. Pick an amazing moisturizer that can double as a night cream, spot treatment or serum and don’t forget an exfoliator!
5. Mini Treatments
Piggy backing on Trend No. 4 are Mini Treatments. Whether you have one mini treatment or 10 on your menu, it is a must have for 2018. Mini Treatments should be 30 min or less. But just because they are mini doesn’t mean they shouldn’t have results! Clients are still looking for that after facial glow even after a 30 min treatment. Stuck on some options? Ask us about our 30 min Chemical Peel!
What do you think will be a beauty trend in 2018? We’d love to hear from you! Comment below!